Jojo Qiao

Your Chinese Executive Coach and Advisor in London

I am a certified executive coach with a passion for developing people. I specialise in helping executives negotiate the challenges that arise in cross-cultural environments between the West and East.  

I have a proven track record of achieving significant results with leaders, founders and executives from a wide range of industries. Working together, I can help you to unlock your potential by achieving enhanced clarity and perspective.   Having personally founded and run successful companies in both China and the UK, I am particularly well-qualified to help others make a similar East to West transition.

My extensive background also means I understand the demands of performing effectively at a senior level. To get to know each other better, I always offer a free one-hour introductory session to ensure that we are the right fit.  

Let me help you to reach your full potential.  

Latest Video

What does it take to walk away from a successful banking career and build something entirely your own? In this episode, we sit down with Gauri, the founder of Bridge Bakery in Fulham, London — a warm, neighbourhood bakery that has grown from a single garage conversion into three thriving locations with 58 employees. Gauri’s journey is anything but straightforward. From corporate finance in London’s biggest banks, to running a bakery in Singapore, to coming back to London with no contacts in the food industry — she built everything from scratch, self-funded, and on her own terms. We talk about what it really costs to open a bakery (hint: it’s not just money), how she survived Covid just 8 months after opening, and why she ended up adding pizza to a bakery menu. Whether you’re dreaming of leaving your 9-to-5, starting a business in the UK, or just love a good comeback story — this one’s for you.

Companies we have worked with

Companies we work with

Clients we have helped

Jojo helped me to figure out where my career will be! Having worked for Bosch for more than 20 years, I felt like I needed to have a change in my career. Therefore, we mapped out what my perfect day would be, and the answer appeared so clearly!

Jojo is well equipped to help executives and legal professionals to succeed in a cross-cultural environment. She is fluent in English and Chinese, and she understands western and Chinese culture. I highly recommend using her, particularly in professional service firms!

I have been working with Jojo for a few years. I highly recommend her as an Executive Coach for your team. Her unique background allows her to communicate with our Chinese staff extremely easily, but she also works seamlessly with our German colleagues.

Jojo is a good listener - she understands what I am saying and is happy to let me talk through issues, concerns and objectives without being overly didactic about it. She summarises well and seems to understand my specific set of circumstances. I am so happy to have met Jojo and I am more than willing to recommend her to anyone else who is seeking to bring a bit of clarity to their lives.

How can I help you achieve your potential?